The Elle website design for photographers, interior designers and visual creatives
This design is all about the visuals — a modern and image-focused layout stunningly showcases your work and establishes your professional credibility. While the minimal aesthetic allows your imagery to take centre stage.
Photographers
Artists
Graphic designers
Website designers
Brand experts
Landscape Gardeners
Interior designers
Videographers
Photographers Artists Graphic designers Website designers Brand experts Landscape Gardeners Interior designers Videographers
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Attract aligned projects with your powerful visuals
This Squarespace photography website has just enough understated design to highlight your work without distraction.
Featuring detailed portfolio pages to highlight stand-out projects, a services page for package and pricing clarity, and plenty of space to share your personal story.
All designed to help establish your professional credibility while connecting you with perfect customers and aligned projects.
Features
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6 key pages with modern, editorial-style layouts. These are the pages photographers and other visual creatives must have on their website to succeed.
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Duplicatable page templates so you can easily create even more pages if you need them – supported by our library of helpful how-to videos.
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Detailed portfolio pages that are excellent for showcasing and attracting your ideal projects and designed for improved search engine optimisation.
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Minimal design aesthetic woven throughout the site to allow your imagery to take centre stage and do the talking for you.
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Mobile-friendly and accessible design to ensure all types of people can easily use your website, no matter their ability or the device they’re using.
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Strategically crafted calls to action that lead your visitors on a natural journey to explore and engage with your business.
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Kind words from our clients
“The website has been so well received and has allowed me to increase my prices (to match the value I offer) with confidence - thank you so much! I’m so in love with it!”
Marcella Jane, Sunday Muse Studio – photographer, Albury, NSW, Australia
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The Elle design includes:
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Home
About
Services
Portfolio or Blog (you choose!)
Contact
Instagram link-in-bio
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We got you with these optional add ons:
Long-form sales page to promote your signature packages, programs, online courses or workshops.
Booking or scheduling system integration, offering your clients a seamless and convenient way to book straight in (no back-and-forth emails required!)
A Squarespace Shop to sell products, or Events / workshop pages to sell tickets directly from your website.
Online Courses using Squarespace’s new and fully integrated platform, allowing you to earn passive income directly from your main website.
Ready-made logos and customisable branding kits, for a full brand refresh.
Or other unique pages or customisations, to make your site work perfectly for you.
There are additional fees for add ons.
This design was made for….
Visual creatives such as photographers, videographers, branding experts, graphic designers, interior designers and web designers. With its distinctive portfolio section, the Elle design is also flexible enough for other service-based businesses, such as copywriters, marketers, event planners and landscapers.
Not your average Squarespace template (say good-bye to DIY)
Far more than a stock-standard, cookie-cutter Squarespace template, we’ve poured hundreds of hours of research, thought and creativity into our signature Elle Photography website design.
It is carefully designed to evoke emotion and take visitors on a gentle journey through your website, creating connection and boosting sales.
And you can say good-bye to all the fiddling and frustration of DIY. Our website packages are a ‘done for you’ service. You provide the words and imagery, we do the rest.
You’ll walk away with a beautifully branded, professionally designed website that’s ready to launch with confidence.
The Elle photography website is the perfect fit for you if:
You lean heavily on social media to promote your business and dream of connecting with your perfect clients in a way that requires less energy and output from you.
You regularly receive calls and emails about simple things your website should be able to answer for your customers.
You find your website backend confusing and struggle to make even simple changes. You’re sure there must be a better way. (You’re right, there is!)
Your website is so outdated that it doesn’t really reflect your business anymore and you feel a bit embarrassed sending people to it.
You want to book more clients and make more sales, without relying on paid advertising. (Hello, website that converts organically…)
You need help migrating from Wordpress to Squarespace, or updating your Squarespace website to the new and better version released recently.
You know you need a better website but feel daunted and overwhelmed about the work involved in bringing it to life — you don’t know where to start.
Press play to take a tour of the Elle website design
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Kind words from our clients
Alana, you are next level amazing. You nailed everything so well, no stone was left unturned. You went over and above my expectations for the website design and execution, the use of my branding and photos was so reflective of my style - you nailed it. Hands down the best customer service ever!”
Honey Atkinson – photographer, NSW, Australia
Meet your photographer web designer, Alana Jade
I’m an Australian Squarespace web designer, plant-based food enthusiast, clarinetist and nature lover, with a passion for minimalist business practices and simple, kind living.
I specialise in designing Squarespace websites that are good for people and our planet.
My designs are gentle on the nervous system — calming, understated, easy to navigate and infused with beauty and transparency. As it just so happens, kind user journeys also help to lower your website carbon footprint too.
Over and over, my clients tell me how supported, relaxed and clear they feel during their website build with me. Music to my ears! And their clients are happy too — the sold-out classes, workshops and services prove it.
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Kind words from our clients
“I was inundated with new inquiries! We love everything you've done. Wow! Just wow! What a transformation!”
Dania Watson, Lauren & Douglas birth photography, Townsville, Queensland, Australia
Creative website examples
Our all-women website team has successfully built more than 100 websites for kind-hearted businesses across Australia, the United States, Canada and beyond. Here is a handful of our favourite website designs for creatives.
How it works
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Kind words from our clients
“Working with Alana was an absolute pleasure. Her communication was outstanding. Her organisation skills are amazing and her guidance through the preparation process for the build really streamlined it for us. Alana has such a lovely manner and approach, her design skills and artistic eye are exceptional and her technical knowledge is superb.”
Jo and Dan, Elemental Gardens and Landscaping – Byron Bay, NSW, Australia
A calm, guided website experience – designed to support your energy (not drain it).
This is a high-touch, thoughtfully paced process delivered within a calm, focused container. It's built to guide you through the website creation experience without the stress (or price tag) of a drawn-out, custom design project.
With over 100 websites completed, we've refined a process that honours your energy and nervous system. You'll move through each stage with clear steps and the steady support of a team of all-women creatives who know exactly what they're doing.
While custom-designed websites can cost upwards of $10,000+ and take weeks or months to complete, our websites require just a fraction of this investment and time.
Plus you know exactly what you’re getting before you invest, with our signature designs you can see and choose from upfront. This visual clarity creates a deep sense of calm from the very beginning.
There are no surprises along the way as we guide you through a proven, step-by-step process, with regular check-ins and review points, helping you to feel confident, stay present and energised and make decisions without the overwhelm.
During the build phase, your website is our priority – so you’re not competing with other projects in the background.
At the end of the process, you’ll have a beautiful, thoughtful website that you’re genuinely proud to launch.
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Our guided website experience is for you if:
Your nervous system and your energy levels feel healthier working within a shorter (but still spacious), contained timeline rather than a long drawn-out project.
You like the idea of visually seeing what you’re going to get before you invest — this gives you a deep sense a calm.
Working within a framework and following a proven, step-by-step process feels good to you and helps to keep you focused.
You appreciate a kind and calm approach to how you do business and love collaborating with other women who feel the same.
You want to make your business (and the internet) a kinder and more inclusive place for all types of people.
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Pricing and inclusions
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Full installation of the Elle Squarespace photography website
Styled with your branding, colours and fonts for a website that reflects your brand and is unique to your business.
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Home, about, services, portfolio or blog, contact and Instagram link-in-bio
Plus opt to add on additional features, pages and customisations to make your site work perfectly for you.
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A copy planner to help you write impactful words for each page of your new website.
Questionnaires to help you get clear on your message, vision and how you want your website to feel.
Image checklists and guiding resources to help you prepare for and get the most from your photoshoot.
*Bonus* free access to our ‘How to prepare for your brand shoot’ training (normally valued at $35), to help you prepare for and get the images you need for your website, socials, marketing materials and more.
Beautiful ‘mock-up’ graphics upon completion of the build, so you can proudly share your new site with your community across your social media, newsletter and more.
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Our entire process is designed to be gentle on the nervous system, both for you and your future website visitors.
Our step-by-step build process helps you feel calm and supported.
With 100+ websites under our belt, we’ve got this down to a fine art.
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A 60-minute strategy call with Alana to map out the key pages on your website and discuss strategic placement of your content.
A 30-minute check-in call with Alana in the lead up to your project so you can ask any questions and feel 100% confident throughout the entire the process.
1 full day collaborative review period on your website (instead of review rounds)
Friendly email support with Alana for one month after your site has been built.
Access to our exclusive client portal with a library of simple, step-by-step video tutorials showing you how to manage, update and add new content to your site.
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Connection to your mailing service – we specialise in Mailchimp, Active Campaign, ConvertKit and Flodesk, but ask us about other services too.
Domain connections and transfers, security certificates and URL redirects.
We can even help you set-up a professional email address.
20% off your first year of Squarespace hosting.
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Unique design methodology making it extremely easy for you to update and create new pages (no need to ever touch code or fork out for a developer to make simple changes).
Mobile-friendly and accessible design to ensure all types of people can easily use your website, no matter their ability or the device they’re using.
Search Engine Optimisation (SEO) basics.
Investment: $3,850 aud (+gst)
$2,750 usd
Proudly a 1% for the Planet member. 1% of all website sales go to Rainforest Rescue.
Frequently asked questions
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Absolutely. When we create your new site, we also create up to six key pages for you and populate them with your words and images. When your site is handed over to you, it will be fully installed, with the key pages populated with your content and styled with your branding – ready for you to launch.
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We know how important it is to have cohesive branding across all your platforms to build trust and recognition with your audience. That’s why we style your website with your unique business branding.
That said, to get the best result for your website, we ask that you provide a branding guide created by a professional branding expert (we don’t work with DIY branding). The guide should outline your colour palette, typography and how it should be used across a website. Don’t worry if you don’t have this, we can help you create a branding guide if needed.
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In terms of branding for a website, your logo is actually the least important branding element. What’s most important to get a great result, is a professional brand guide outlining colour palette and font system. But, not to worry if you don’t have this yet, we can help you.
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As soon as possible. Because you’re working within an already designed layout, there’s guidelines for your copy, images and branding that you’ll need to follow. The sooner you book in, and we get these guidelines to you, the better.
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We sure do! One of our core design values is kind design. Kind websites are kind to the people using them – that includes you! So we prioritise designs that are easy to use, navigate and manage.
We also empower you to manage your own website going forward, so it can evolve with your business and remain sustainable long-term. We achieve this through our unique design and coding methodology, combined with the Squarespace website platform and a library of instructional step-by-step videos so you can easily find answers to any questions. And of course, personal email support is included too.
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Loads! You’ll get access to our dedicated client learning portal where you’ll find a training library full of videos we have recorded specifically for your selected design. And you have personal email support from Alana for one month after you site is handed over.
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Our founder and lead website designer, Alana, is a certified Squarespace SEO specialist. This means we build every site using technical SEO best practices — optimised images, mobile-friendly design, clean structure, accessible formatting, url redirects and submitting your sitemap. But that’s only one part of the puzzle.
To show up in search results, you’ll also need clear, well-structured written content that’s optimised for the right keywords. That part is your job (or your copywriter’s). If SEO is a key goal, we recommend adding on keyword research and/or copywriting support — we can help with both. Just let us know during our first call.
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Many of our clients choose to write their own content using our guided content planner, which walks you through what to write for each page — with helpful examples, word count suggestions and writing tips.
If writing isn’t your thing or you’d like more support, we have optional add-ons for copywriting and our in-house copywriter is ready to help. Just let us know during our initial call and we can walk you through what’s included.
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We recommend allowing at least four weeks between booking and your project start date to give you plenty of time to complete your website pack and prepare your content. We only take on two projects each month, and our schedule tends to book out 4–6 weeks in advance — so reach out early to secure your spot and get the process started.
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Yes — your website is built on Squarespace and fully editable, so you’ll be able to move sections, adjust layouts or add new content just like you’re used to.
To keep the process smooth and on schedule, we don’t make custom layout changes during the build. But once the site is handed over, you’ll have the flexibility to make any changes you like — and we’ll provide simple video tutorials to show you how.
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All our designs require the Business Squarespace plan (see pricing for Squarespace here).
You’ll also need to purchase your domain name (website URL) and possibly an email account. If you choose to host your domain and email account with Squarespace, you may be able to get the first year of domain and email hosting for free.
And if none of this makes sense, don’t worry, book a chat with Alana and we can talk through your specific requirements and we can guide you from there.
Got more questions? Reach out to Alana directly at alana@alanajadestudio.com – I’m always happy to chat.
Book a chat with Alana to get started
Fill out this questionnaire here to connect with experienced photography web designer, Alana. We’ll then jump on a free call to make sure we’re a match and to start planning for your website project.