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Kim Kimball Coaching

Business coach for highly sensitive and neurodivergent entrepreneurs

Client location: United States

Project tasks: Branding, Squarespace website

Brand type: Willow Wellness Brand Kit

Website type: Evie coaching Squarespace design

Copywriting: Koren Helbig

Photography: Kelsey Marie Photography

empowering

spacious

calm

About the project

Kim Kimball is a neurodivergent business coach and somatic leadership mentor supporting highly sensitive entrepreneurs to build a business that feels safe, aligned and deeply nourishing. After six years with the same website and brand, Kim was ready for a fresh, spacious online presence that reflected the heart of her work – and helped her step away from the demands of social media.

We started with a brand refresh using our Willow Wellness brand kit – crafted especially for health and wellness businesses. We selected a soft, calming colour palette, paired it with elegant, approachable typography, along with thoughtful design elements like logos, icons and social media templates to create a cohesive visual identity.

Her website was built using our Evie one-week website design – created specifically for coaches and service-based businesses. We blended minimal, calm layouts with Kim’s new branding and photography to create a warm, inviting space that guides visitors naturally through her offerings.

The Evie design also includes a duplicatable sales page and a helpful training library, giving Kim the flexibility to easily add and update content as her programs evolve – helping her website stay relevant and continue working for her long-term.

The result is an aligned online home that feels welcoming and grounded – with a focus on clear, calm design that appeals to her sensitive, neurodivergent audience and invites them into Kim’s nurturing world of coaching.