A laptop with the Permaculture South Australia homepage open, styled with earthy colours and inclusive design – a modern and user-friendly example of not for profit website design.

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Permaculture South Australia

A volunteer-powered not-for-profit

Client location: Adelaide, South Australia

Project tasks: Branding, Squarespace website, e-commerce

Brand type: colour refinement

Website type: Earth Squarespace design for nonprofits and eco-businesses

Copywriting: Koren Helbig

playful

community-focused

hopeful

About the project

 Permaculture South Australia is a grassroots, volunteer-powered nonprofit that's been sharing practical skills for sustainable living across SA for over 40 years.

This pro bono project began with a mini brand refresh. While they brought along their original logo and super cute illustrations, we helped refine their colour palette — making it feel playful while meeting requirements for the digital space. The result is a welcoming brand that feels fun and energetic.

The new website was built using our Earth one-week website base design — made specifically for environmental nonprofits — which gave us a perfect starting point to create a user-friendly and mission-driven online home.

Their old WordPress site had become clunky and hard to manage, so we migrated everything to Squarespace for a much easier experience.

With Squarespace’s intuitive backend and our helpful training videos, their volunteer team is now empowered to make future updates easily.

We configured e-commerce for their online shop so they can sell permaculture books and resources directly through the site.

One of our favourite aspects of the site: the horizontal timeline scroller on the About page – is a super clever way to showcase key milestones across their 40+ year history

We loved partnering with this passionate crew of volunteers. The result is a warm, hopeful and dynamic space that welcomes visitors in, invites them to take action and celebrates the regenerative work happening across South Australia.

Four pages of the Permaculture South Australia website displayed on tablets, highlighting member benefits, upcoming events, and mission – a cohesive and accessible layout typical of thoughtful permaculture website design.
A section of the Permaculture SA website encouraging people to join the local permaculture movement, with benefits of becoming a member – a strong call-to-action design element in this non profit website design.
Mock-up of a permaculture website design for Permaculture South Australia, showcasing a clean layout with images of local food growing, goats, and a child gardening — a thoughtful example of not for profit website design built to support community co
A close-up of a woman gardening, overlaid with reasons to become a member of PSA – combining storytelling with design in this not for profit website design example.
 

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