Inside you’ll find:

How to uncover the exact words your audience already uses – so your website speaks their language (and gets discovered more easily)

4 simple steps to go from “no idea” to words and phrases you can confidently use to get found online

My unique holistic search strategy – write in a way that honours your voice while also being discoverable by search and AI

The most common mistakes small businesses make when describing their work – and fixes to avoid them

Industry examples and keyword inspiration for wellness businesses, therapists, coaches, photographers and nonprofits – so you don’t feel like you’re starting from scratch

Beginner-friendly video walkthroughs to support you as you work through the guide, making everything feel doable

Inside you’ll find:

A 3-step process to get found online – learn, write, implement. Move from blank page to finished website page without overwhelm.

My unique, proven framework that clearly signals to search tools exactly what your page or post is about – and helps the right people recognise: “Yes, this is what I was looking for.”

How to draft key pages (like your home and sales pages) and blog posts – without losing your voice or sounding robotic, using editable workbooks that guide you step by step

A sustainable one-day-a-month blogging strategy that keeps your posts quietly working in the background long after you publish them

How to confidently add your words onto your website – making sure each page or post is clear, easy to navigate and set up to be found in search

Bonus AI prompts to spark ideas and make writing feel lighter and easier

Sample completed workbooks for a wellness practitioner and a photographer – so you can see how it looks in practice

Inside you’ll find:

A simple way to see what AI already knows about your business – and how to spot (and fix) gaps, missed opportunities or outdated info.

The 5 essentials AI looks for – so your business is more likely to be recommended when someone asks for support

A 2-minute fix that ensures AI tools can actually access your content

How to make AI pick up your niche and expertise – so you’re discovered for the work you actually want to be known for

Why credibility matters more than ever in AI search – and ways to show you’re someone worth recommending

Ways to see what others in your field are doing – and how to uncover opportunities to show up alongside them in AI answers